Emma Willis has released a fake eyelash collection with Eylure [Getty]
Which explains why fans are ecstatic as the mum-of-three releases her own line of fake eyelashes with Eylure.
However, it’s the names of the three different looks that have got people talking, as they spot a subtle tribute to Emma’s three children.
Emma Willis has named the three styles after her children [Emma Willis/Instagram]
Fans are already obsessed with the collection [Emma Willis/Instagram]
The names of the looks are Trix-a-Lashious, All The Acres and Insta-Belle, after her three children Ace, Isabelle and Trixie.
Fans spotted the adorable names, commenting: “Love it, love the subtle nod to the kiddos!” and, “I love that you named them all after your babies.”
Speaking about the eyelash range – available online for £6.95 – Emma said: “Just like you, I want my eyes to shine, so I’ve worked with Eylure to help us all get our best lash look.
“Easier application, no need to customise, practically mistake-proof. You’ve got this!”
Emma’s husband Matt congratulated his wife on Insatgram [Emma Willis/Instagram]
The star announced the news on Instagram and Twitter, writing: “Yaaaayyy here are my 3 @eylureofficial lash styles.. let me know which is your fave?!#EylureXEmmaWillis.”
Fans were ecstatic about the beauty news, commenting: “I don’t wear eye lashes but I’m deffo gonna buy these.”
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One other wrote: “If they make me look like Emma Willis, then definitely!”
Hubby Matt even congratulated his wife on Instagram, writing: “So proud of my wife! @emmawillisofficial this is so rad! For years I have been finding these little sticky spider web things all over my house and in the pockets of coats. I have a feeling I will now be finding more.”